Market Share by Top Websites

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to WidgetBucks in all segments.

Websites Categories

1 WidgetBucks has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 37 other categories.

2 Open AdExchange is leading in Shopping, Tourism, Travel, Sports and 8 other categories.

Geography

1 WidgetBucks is leading in most countries, including India, United States, United Kingdom, Germany and 15 other countries.

2 Open AdExchange is leading in Denmark, Sweden, Norway, Latvia and one other country.