Market Share by Top Websites

1 Open Web Analytics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Yahoo Search Marketing Analytics is still behind Open Web Analytics in all market share segments.

Websites Categories

1 Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Travel and 65 other categories.

2 Open Web Analytics is leading in Arts & Entertainment, News & Media, Sports, People & Society and 37 other categories.

Geography

1 Open Web Analytics is leading in most countries, including Austria, Germany, France, Russia and 75 other countries.

2 Yahoo Search Marketing Analytics is leading in Japan, United States, Taiwan, South Korea and 13 other countries.