Market Share by Top Websites

1 Open Web Analytics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Search Marketing Analytics is clearly lagging behind, losing to Open Web Analytics in all segments.

Websites Categories

1 Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Health and 64 other categories.

2 Open Web Analytics is leading in Arts & Entertainment, News & Media, Sports, Autos & Vehicles and 54 other categories.

Geography

1 Open Web Analytics is leading in most countries, including Germany, Austria, France, Russia and 77 other countries.

2 Yahoo Search Marketing Analytics is leading in United States, Japan, Taiwan, Korea Republic and 8 other countries.