Market Share by Top Websites

1 Open Web Analytics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Search Marketing Analytics is clearly lagging behind, losing to Open Web Analytics in all segments.

Websites Categories

1 Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Travel and 67 other categories.

2 Open Web Analytics is leading in News & Media, Arts & Entertainment, Sports, TV & Video and 32 other categories.

Geography

1 Open Web Analytics is leading in most countries, including Austria, Germany, France, Russia and 73 other countries.

2 Yahoo Search Marketing Analytics is leading in Japan, United States, South Korea, Taiwan and 8 other countries.