Market Share by Top Websites

1 Openstat is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Unica is clearly lagging behind, losing to Openstat in all segments.

Websites Categories

1 Openstat has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Marketing & Advertising and 226 other categories.

2 Unica is leading in Car Buying, Pharmacy, Grants & Scholarships and Rugby.


1 Openstat is leading in most countries, including Russia, Ukraine, Kazakhstan, Belarus and 120 other countries.

2 Unica is leading in United States, Australia, Korea Republic, New Zealand and 10 other countries.