Market Share by Top Websites

1 Opentracker is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Search Marketing Analytics is clearly lagging behind, losing to Opentracker in all segments.

Websites Categories

1 Opentracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, People & Society and 167 other categories.

2 Yahoo Search Marketing Analytics is leading in Car Buying, Accounting, Car Rentals, Dictionaries & Encyclopedias and 7 other categories.

Geography

1 Opentracker is leading in most countries, including United States, United Kingdom, India, Canada and 103 other countries.

2 Yahoo Search Marketing Analytics is leading in Japan, Taiwan, Korea Republic and Cote d Ivoire.