Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 54 other categories.

2 Optimatic is leading in Games, Video Games, Online, Web Design and one other category.

Geography

1 Sanoma is leading in most countries, including Finland, Denmark, Norway, Peru and 23 other countries.

2 Optimatic is leading in United States, Israel, United Kingdom, Poland and 4 other countries.