Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Optimatic is still behind TripleLift in all market share segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, News & Media and 135 other categories.

2 Optimatic is leading in Games, Online, Gambling, Libraries & Museums and 2 other categories.

Geography

1 TripleLift is leading in most countries, including United States, Great Britain, Australia, Canada and 66 other countries.

2 Optimatic is leading in Venezuela, Libya, Bangladesh, Panama and 3 other countries.