Market Share by Top Websites

1 YuMe is leading in The Entire Web.

2 Optimatic is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 83 other categories.

2 Optimatic is leading in Online, Web Design, Gardening, Financial Management and one other category.

Geography

1 YuMe is leading in most countries, including United States, Spain, Sweden, Argentina and 36 other countries.

2 Optimatic is leading in Israel and Poland.