Optimatic is leading in Top 10K Sites and Top 100K Sites.
YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 81 other categories.
Optimatic is leading in Games, Online, Libraries & Museums and Automotive Industry.
YuMe is leading in most countries, including United States, Spain, Sweden, Mexico and 30 other countries.
Optimatic is leading in Algeria, Canada, Peru, Israel and 14 other countries.