1
Pixalate is leading in Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, OWA is clearly lagging behind, losing to Pixalate in all segments.
1
Pixalate has better usage coverage in more websites categories. Including Lifestyle, Travel & Tourism, Food & Drink, Computers Electronics & Technology and 14 other categories.
2
OWA is leading in Reference Materials, Arts & Entertainment, Health and Law & Government.
1
Pixalate is leading in most countries, including United Kingdom, France, Poland, Germany and 45 other countries.
2
OWA is leading in Austria and Greece.