PayClick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
PayClick has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, News & Media and 75 other categories.
Total Media is leading in Home & Garden, Social Sciences, Science, Gay, Lesbian, & Bisexual and one other category.
PayClick is leading in most countries, including Italy, France, Germany, United States and 25 other countries.
Total Media is leading in Israel, China and Japan.