PayClick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
PayClick has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, People & Society and 84 other categories.
WebTrends Ads is leading in Mental Health.
PayClick is leading in most countries, including Italy, United States, France, Germany and 26 other countries.
WebTrends Ads is leading in Indonesia, Japan, Poland, Costa Rica and 3 other countries.