Market Share by Top Websites

1 Viacom Targeting is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Peerius is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 Peerius has better usage coverage in more websites categories. Including Lifestyle, Health, E-commerce & Shopping, Food & Drink and 5 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, Games, Science & Education, News & Media and 2 other categories.


1 Viacom Targeting is leading in most countries, including United States, Italy, France, Brazil and 36 other countries.

2 Peerius is leading in Germany, United Kingdom, Australia, Finland and 4 other countries.