Market Share by Top Websites

1 Varick Media Management is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Performable is clearly lagging behind, losing to Varick Media Management in all segments.

Websites Categories

1 Varick Media Management has better usage coverage in more websites categories. Including Sports, Autos & Vehicles, Shopping, Arts & Entertainment and 48 other categories.

2 Performable is leading in Business & Industry, Internet & Telecom, Web Hosting, Computer & Electronics and 46 other categories.

Geography

1 Performable is leading in most countries, including India, Brazil, France, Australia and 17 other countries.

2 Varick Media Management is leading in United States, Canada, United Kingdom, China and 8 other countries.