1
Unica is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Phonalytics is clearly lagging behind, losing to Unica in all segments.
1
Unica has better usage coverage in more websites categories. Including Business & Industry, Health, Autos & Vehicles, Finance and 18 other categories.
2
Phonalytics is leading in Travel and Recreation & Hobbies.
1
Unica is leading in most countries, including United States, United Kingdom, Japan, Canada and 73 other countries.
2
Phonalytics is leading in Bermuda and Botswana.