1
Unica is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Phonalytics is clearly lagging behind, losing to Unica in all segments.
1
Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 98 other categories.
2
Phonalytics is leading in Travel, Accommodation & Hotels, Tourism, Real Estate and 4 other categories.
1
Unica is leading in most countries, including United States, Japan, United Kingdom, Canada and 81 other countries.
2
Phonalytics is leading in Serbia.