In terms of market share, Phonalytics is clearly lagging behind, losing to Vizu in all segments.
Vizu has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Technology News and 76 other categories.
Phonalytics is leading in Travel, Accommodation & Hotels, Tourism, Recreation & Hobbies and 6 other categories.
Vizu is leading in most countries, including India, Indonesia, Malaysia, Brazil and 22 other countries.
Phonalytics is leading in United States, Canada and Serbia.