In terms of market share, Phonalytics is clearly lagging behind, losing to Yahoo Search Marketing Analytics in all segments.
Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Arts & Entertainment and 79 other categories.
Phonalytics is leading in Travel, Accommodation & Hotels, Recreation & Hobbies, Outdoors and 3 other categories.
Yahoo Search Marketing Analytics is leading in most countries, including Japan, Korea Republic, Spain, Taiwan and 36 other countries.
Phonalytics is leading in United States and Canada.