Market Share by Top Websites

1 Yahoo Search Marketing Analytics is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Phonalytics is clearly lagging behind, losing to Yahoo Search Marketing Analytics in all segments.

Websites Categories

1 Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Health and 87 other categories.

2 Phonalytics is leading in Travel, Accommodation & Hotels, Recreation & Hobbies, Outdoors and 2 other categories.

Geography

1 Yahoo Search Marketing Analytics is leading in most countries, including Japan, Taiwan, Korea Republic, United Kingdom and 36 other countries.

2 Phonalytics is leading in United States.