In terms of market share, Phonalytics is clearly lagging behind, losing to Yahoo Search Marketing Analytics in all segments.
Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 98 other categories.
Phonalytics is leading in Travel, Accommodation & Hotels, Tourism, Recreation & Hobbies and 6 other categories.
Yahoo Search Marketing Analytics is leading in most countries, including Japan, South Korea, Taiwan, Spain and 34 other countries.
Phonalytics is leading in United States, Canada, Zambia and Pakistan.