Market Share by Top Websites

1 thePlatform is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, PlayWire is clearly lagging behind, losing to thePlatform in all segments.

Websites Categories

1 thePlatform has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, News & Media and 19 other categories.

2 PlayWire is leading in Games.

Geography

1 PlayWire is leading in most countries, including India, Brazil, Pakistan, Indonesia and 69 other countries.

2 thePlatform is leading in United States, Canada, United Kingdom, Russia and 63 other countries.