Market Share by Top Websites

1 PlentyMarkets is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SOTE is clearly lagging behind, losing to PlentyMarkets in all segments.

Websites Categories

1 PlentyMarkets has better usage coverage in more websites categories. Including Home & Garden, Lifestyle, E-commerce & Shopping, Sports and 10 other categories.

2 SOTE is leading in Heavy Industry & Engineering, Health, Arts & Entertainment, Science & Education and 3 other categories.


1 PlentyMarkets is leading in most countries, including Germany, Switzerland, Austria, France and 49 other countries.

2 SOTE is leading in Poland, Japan, Lithuania, Serbia and 5 other countries.