Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites and Top 1M Sites.

2 PointRoll is leading in Top 10K Sites.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Shopping and 103 other categories.

2 PointRoll is leading in News & Media, Health, Transportation & Logistics, Car Buying and 33 other categories.

Geography

1 Specific Media is leading in most countries, including United Kingdom, Denmark, India, Spain and 69 other countries.

2 PointRoll is leading in United States, Canada, United Arab Emirates, Lithuania and 13 other countries.