Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites and Top 1M Sites.

2 PointRoll is leading in Top 10K Sites.

Websites Categories

1 Specific Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Shopping and 99 other categories.

2 PointRoll is leading in News & Media, Health, Transportation & Logistics, Car Buying and 34 other categories.

Geography

1 Specific Media is leading in most countries, including United States, United Kingdom, Denmark, Spain and 56 other countries.

2 PointRoll is leading in Canada, Philippines, Ukraine, Peru and 9 other countries.