Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, PointRoll is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, Health, Shopping and 73 other categories.

2 Sprinkle is leading in Arts & Entertainment, News & Media, Music & Audio, Sports and 44 other categories.

Geography

1 PointRoll is leading in most countries, including United States, India, Canada, United Kingdom and 29 other countries.

2 Sprinkle is leading in Sweden, Norway, Denmark, Slovakia and 17 other countries.