Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, PointRoll is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, Health, Shopping and 74 other categories.

2 Sprinkle is leading in Arts & Entertainment, News & Media, Sports, Music & Audio and 47 other categories.

Geography

1 PointRoll is leading in most countries, including United States, Canada, India, United Kingdom and 31 other countries.

2 Sprinkle is leading in Sweden, Slovakia, Norway, Spain and 20 other countries.