PrecisionDemand, formerly Lucid Commerce, is an early stage company and television media agency based in Seattle and New York. PrecisionDemand applies sophisticated analytic techniques to cost-efficiently target more impressions on advertis...
In terms of market share, PrecisionDemand is clearly lagging behind, losing to Total Media in all segments.
Total Media has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Arts & Entertainment and 41 other categories.
PrecisionDemand is leading in Marketing & Advertising, Shopping, Investing and Programming.
Total Media is leading in most countries, including Israel, United States, Mexico, India and 10 other countries.
PrecisionDemand is leading in Bulgaria, Iran, Australia and France.