PrecisionDemand, formerly Lucid Commerce, is an early stage company and television media agency based in Seattle and New York. PrecisionDemand applies sophisticated analytic techniques to cost-efficiently target more impressions on advertis...
In terms of market share, PrecisionDemand is clearly lagging behind, losing to Total Media in all segments.
Total Media has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Arts & Entertainment and 38 other categories.
PrecisionDemand is leading in Marketing & Advertising, Shopping, Investing and Programming.
PrecisionDemand is leading in most countries, including Spain, Viet Nam, Singapore, Russia and 12 other countries.
Total Media is leading in Israel, United States, France, Germany and 9 other countries.