Proclivity is leading in Top 100K Sites and Top 1M Sites.
WordStream has better usage coverage in more websites categories. Including Business & Industry, People & Society, Relationships & Dating, Autos & Vehicles and 48 other categories.
Proclivity is leading in Sports, Health, Football, Medicine and 21 other categories.
WordStream is leading in most countries, including Mexico, Australia, Bulgaria, Denmark and 9 other countries.
WordStream is leading in Mexico, Australia, Bulgaria, Denmark and 9 other countries.