Market Share by Top Websites

2 Proclivity is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 WordStream has better usage coverage in more websites categories. Including Business & Industry, People & Society, Relationships & Dating, Autos & Vehicles and 48 other categories.

2 Proclivity is leading in Sports, Football, Health, Medicine and 17 other categories.


1 WordStream is leading in most countries, including United Kingdom, Mexico, Australia, India and 10 other countries.

2 Proclivity is leading in United States, Chile, Germany and Japan.