Market Share by Top Websites

1 PubExchange is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, zapunited is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 zapunited has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Photography and 48 other categories.

2 PubExchange is leading in Business & Industry, Career & Education, Shopping, Universities & Colleges and 34 other categories.


1 PubExchange is leading in most countries, including United States, Canada, Brazil, United Kingdom and 28 other countries.

2 zapunited is leading in India, Germany, Russia, Portugal and 7 other countries.