Market Share by Top Websites

1 PubExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, zapunited is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 PubExchange has better usage coverage in more websites categories. Including Shopping, Business & Industry, Food & Drink, Career & Education and 40 other categories.

2 zapunited is leading in People & Society, Arts & Entertainment, Adult, Photography and 36 other categories.


1 PubExchange is leading in most countries, including United States, Canada, United Kingdom, India and 29 other countries.

2 zapunited is leading in Germany, Morocco, Thailand, Brazil and 6 other countries.