Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, PulsePoint is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, People & Society, Autos & Vehicles and 145 other categories.

2 PulsePoint is leading in Arts & Entertainment, Internet & Telecom, Food & Drink, Computer & Electronics and 64 other categories.


1 TradeDesk is leading in most countries, including United States, United Kingdom, Australia, Germany and 76 other countries.

2 PulsePoint is leading in France, Japan, Pakistan, India and 52 other countries.