Market Share by Top Websites

1 PulsePoint is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TradeDesk is clearly lagging behind, losing to PulsePoint in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, People & Society, Autos & Vehicles and 147 other categories.

2 PulsePoint is leading in Arts & Entertainment, Internet & Telecom, Food & Drink, Computer & Electronics and 63 other categories.


1 TradeDesk is leading in most countries, including United States, Canada, United Kingdom, Germany and 73 other countries.

2 PulsePoint is leading in France, Japan, Brazil, India and 63 other countries.