Market Share by Top Websites

1 Yahoo Retargeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Quora Retargeting is clearly lagging behind, losing to Yahoo Retargeting in all segments.

Websites Categories

1 Yahoo Retargeting has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Games, Lifestyle and 15 other categories.

2 Quora Retargeting is leading in Computers Electronics & Technology, Community & Society, News & Media, Law & Government and one other category.

Geography

1 Quora Retargeting is leading in most countries, including United States, India, United Kingdom, Canada and 112 other countries.

2 Yahoo Retargeting is leading in Japan, South Korea, Taiwan, China and 21 other countries.