In terms of market share, ReferLocal is clearly lagging behind, losing to RetailMaven in all segments.
ReferLocal has better usage coverage in more websites categories. Including News & Media, Business & Industry, Newspapers, Travel and 2 other categories.
RetailMaven is leading in Arts & Entertainment and Shopping.
RetailMaven is leading in most countries, including Australia, Italy, China and Estonia.
RetailMaven is leading in Australia, Italy, China and Estonia.