In terms of market share, ReferLocal is clearly lagging behind, losing to Social Dot Com in all segments.
Social Dot Com has better usage coverage in more websites categories. Including Food & Drink, Sports, Soccer and Books & Literature.
ReferLocal is leading in News & Media and People & Society.
Social Dot Com is leading in most countries, including Sweden, Portugal, Spain, Brazil and 2 other countries.
ReferLocal is leading in United States and Bulgaria.