Market Share by Top Websites

2 In terms of market share, Refined Labs is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, Finance and 9 other categories.

2 Refined Labs is leading in Travel & Tourism, Business & Consumer Services and Law & Government.

Geography

1 Refined Labs is leading in most countries, including Germany, Slovenia and United States.

2 SmartContext is leading in Poland and Austria.