In terms of market share, Revenue is clearly lagging behind, losing to Total Media in all segments.
Total Media has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Career & Education and 29 other categories.
Revenue is leading in Arts & Entertainment, News & Media, Sports, Celebrities & Entertainment News and 24 other categories.
Revenue is leading in most countries, including United States, United Kingdom, Canada, Russia and 13 other countries.
Total Media is leading in Israel, France, Germany, India and 4 other countries.