Revenue is leading in Top 100K Sites and Top 1M Sites.
Revenue has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Sports, Health and 42 other categories.
Visible Measures is leading in Marketing & Advertising.
Revenue is leading in most countries, including United States, United Kingdom, Ghana, Ireland and 17 other countries.
Visible Measures hasn't got a lead over Revenue in any country.