Market Share by Top Websites

2 In terms of market share, ROI trax is clearly lagging behind, losing to Unister in all segments.

Websites Categories

1 ROI trax has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Home & Garden and 32 other categories.

2 Unister is leading in Travel, Tourism, Airlines & Airports, Software and one other category.


1 Unister is leading in most countries, including Germany, Ukraine, Austria, China and 7 other countries.

2 ROI trax is leading in United States, India, France, Ghana and 5 other countries.