Market Share by Top Websites

1 Varick Media Management is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, ROI trax is clearly lagging behind, losing to Varick Media Management in all segments.

Websites Categories

1 Varick Media Management has better usage coverage in more websites categories. Including Sports, Autos & Vehicles, Health, Arts & Entertainment and 61 other categories.

2 ROI trax is leading in Business & Industry, Shopping, Internet & Telecom, Home & Garden and 17 other categories.

Geography

1 Varick Media Management is leading in most countries, including United States, Canada, United Kingdom, Australia and 20 other countries.

2 ROI trax is leading in Chile, Mexico, Netherlands and Serbia.