Oneupweb®’s proprietary ROI trax® technology was designed to help marketers measure performance of online marketing right down to which keywords bring in the most customers; landing-page effectiveness, position reporting, competitor monitor...
In terms of market share, ROI trax is clearly lagging behind, losing to Vertical Leap in all segments.
ROI trax has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Internet & Telecom and 28 other categories.
Vertical Leap is leading in Tourism.
ROI trax is leading in most countries, including United States, Chile, Australia, Mexico and 3 other countries.
Vertical Leap is leading in United Kingdom.