Market Share by Top Websites

1 SalesForce Audience Studio / DMP (Krux) is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Tynt Insight is clearly lagging behind, losing to SalesForce Audience Studio / DMP (Krux) in all segments.

Websites Categories

1 SalesForce Audience Studio / DMP (Krux) has better usage coverage in more websites categories. Including Science & Education, Arts & Entertainment, Food & Drink, Vehicles and 17 other categories.

2 Tynt Insight is leading in Adult, Games and Gambling.

Geography

1 Tynt Insight is leading in most countries, including Brazil, South Korea, Russia, Vietnam and 83 other countries.

2 SalesForce Audience Studio / DMP (Krux) is leading in United States, Italy, Australia, Canada and 57 other countries.