Market Share by Top Websites

1 SexTracker is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WordStream is clearly lagging behind, losing to SexTracker in all segments.

Websites Categories

1 WordStream has better usage coverage in more websites categories. Including Business & Industry, Relationships & Dating, Autos & Vehicles, Health and 46 other categories.

2 SexTracker is leading in Adult, Arts & Entertainment, Animation & Comics, Internet & Telecom and 14 other categories.


1 SexTracker is leading in most countries, including United States, Germany, United Kingdom, Russia and 54 other countries.

2 WordStream is leading in Slovakia, Malaysia and Haiti.