In terms of market share, Simple AdServer is clearly lagging behind, losing to Traffiq in all segments.
Traffiq has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Health, Business & Industry and 3 other categories.
Simple AdServer is leading in Consumer Electronics, Software, Internet & Telecom, Web Hosting and 2 other categories.
Traffiq is leading in most countries, including United States, Brazil and Italy.
Simple AdServer is leading in Hungary and United Kingdom.