In terms of market share, Simple AdServer is clearly lagging behind, losing to Traffiq in all segments.
Traffiq has better usage coverage in more websites categories. Including Computer & Electronics, People & Society, Arts & Entertainment, Business & Industry and 2 other categories.
Simple AdServer is leading in Motorsports, Software and Adult.
Traffiq is leading in most countries, including Japan, United States, Romania and Brazil.
Simple AdServer is leading in Hungary.