In terms of market share, Simple AdServer is clearly lagging behind, losing to Traffiq in all segments.
Traffiq has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, Car Buying, Visual Arts & Design and one other category.
Simple AdServer is leading in Software, Motorsports and Adult.
Traffiq is leading in most countries, including United States, Brazil and Japan.
Simple AdServer is leading in Hungary.