Simply is leading in Top 100K Sites and Top 1M Sites.
Simply has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, People & Society and 77 other categories.
Total Media is leading in Banking, Home & Garden, Social Sciences, Gay, Lesbian, & Bisexual and one other category.
Simply is leading in most countries, including Italy, Spain, United States, France and 46 other countries.
Total Media is leading in Israel, South Korea and Finland.