Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Six Apart Advertising is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Sports and 79 other categories.

2 Six Apart Advertising is leading in People & Society, Computer & Electronics, Humor, Software and 17 other categories.

Geography

1 Sprinkle is leading in most countries, including Sweden, Slovakia, Czech Republic, Spain and 33 other countries.

2 Six Apart Advertising is leading in United States, India, Canada, Hong Kong and 5 other countries.