SmartContext is leading in Top 100K Sites and Top 1M Sites.
SmartContext has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 41 other categories.
Total Media is leading in Religion & Spirituality, Finance, Social Sciences, Gay, Lesbian, & Bisexual and 5 other categories.
SmartContext is leading in most countries, including Poland, United Kingdom, Russia, Germany and 23 other countries.
Total Media is leading in Israel, United States, South Korea, Italy and 5 other countries.