Market Share by Top Websites

1 Undertone Networks is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, SmartContext is clearly lagging behind, losing to Undertone Networks in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Chats & Forums and 36 other categories.

2 Undertone Networks is leading in Business & Industry, News & Media, Shopping, Sports and 32 other categories.

Geography

1 SmartContext is leading in most countries, including Poland, United Kingdom, Russia, Ukraine and 17 other countries.

2 Undertone Networks is leading in United States, India, Brazil, Indonesia and 16 other countries.