Market Share by Top Websites

1 Undertone Networks is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, SmartContext is clearly lagging behind, losing to Undertone Networks in all segments.

Websites Categories

1 Undertone Networks has better usage coverage in more websites categories. Including Business & Industry, News & Media, Shopping, Religion & Spirituality and 37 other categories.

2 SmartContext is leading in People & Society, Arts & Entertainment, Internet & Telecom, Cooking & Recipes and 30 other categories.

Geography

1 SmartContext is leading in most countries, including Poland, United Kingdom, Germany, Thailand and 20 other countries.

2 Undertone Networks is leading in United States, Chile, Brazil, Canada and 19 other countries.