SmartContext is leading in Top 100K Sites and Top 1M Sites.
SmartContext has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 47 other categories.
Unicast is leading in Performing Arts.
SmartContext is leading in most countries, including Poland, United Kingdom, Germany, United States and 25 other countries.
Unicast hasn't got a lead over SmartContext in any country.