Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Spongecell is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, News & Media, Arts & Entertainment and 99 other categories.

2 Spongecell is leading in Finance, Online Marketing, Telecommunications, Computer & Electronics and 22 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Italy, Germany and 33 other countries.

2 Spongecell is leading in Spain, Brazil, Romania, Malaysia and 10 other countries.