Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Spongecell is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Sports, Food & Drink, Arts & Entertainment, Cooking & Recipes and 101 other categories.

2 Spongecell is leading in Telecommunications, Programming, Consumer Electronics, Real Estate and 7 other categories.


1 TripleLift is leading in most countries, including United States, United Kingdom, Canada, Italy and 46 other countries.

2 Spongecell is leading in Brunei Darussalam, Réunion, Peru, Panama and 2 other countries.