SpotX is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
SpotX has better usage coverage in more websites categories. Including Arts & Entertainment, Autos & Vehicles, News & Media, Car Buying and 86 other categories.
TapIt! is leading in Career & Education, Real Estate, Jobs & Employment, Video Games and 17 other categories.
SpotX is leading in most countries, including United States, Netherlands, Sweden, Germany and 48 other countries.
TapIt! is leading in India, Kenya, Nigeria and Singapore.