1
SpotX is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Twitter Advertising is clearly lagging behind, losing to SpotX in all segments.
1
SpotX has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, News & Media and 19 other categories.
2
Twitter Advertising is leading in Business & Consumer Services.
1
SpotX is leading in most countries, including United States, Russia, France, Taiwan and 158 other countries.
2
Twitter Advertising is leading in Japan and South Korea.