Market Share by Top Websites

1 Undertone Networks is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, StackAdapt is clearly lagging behind, losing to Undertone Networks in all segments.

Websites Categories

1 Undertone Networks has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 80 other categories.

2 StackAdapt is leading in Clothing, Social Network, Nursery & Playroom, Home & Garden and 4 other categories.

Geography

1 Undertone Networks is leading in most countries, including United States, United Kingdom, France, Japan and 32 other countries.

2 StackAdapt is leading in Egypt, Taiwan, Hong Kong, Australia and one other country.