Market Share by Top Websites

1 TurnTo is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Strands Recommender is clearly lagging behind, losing to TurnTo in all segments.

Websites Categories

1 TurnTo has better usage coverage in more websites categories. Including Shopping, Home & Garden, Clothing, Business & Industry and 30 other categories.

2 Strands Recommender is leading in Consumer Electronics, Food & Drink, Sports, Religion & Spirituality and 21 other categories.

Geography

1 TurnTo is leading in most countries, including United States, Canada, United Kingdom, Romania and 8 other countries.

2 TurnTo is leading in United States, Canada, United Kingdom, Romania and 8 other countries.