In terms of market share, SUP media is clearly lagging behind, losing to Unister in all segments.
SUP media has better usage coverage in more websites categories. Including Shopping, People & Society, Arts & Entertainment, Computer & Electronics and 18 other categories.
Unister is leading in Travel, Tourism, Airlines & Airports, Search Engine and 2 other categories.
Unister is leading in most countries, including Germany, China, Switzerland, Romania and 5 other countries.
SUP media is leading in Russia, Ukraine, Belarus, Cambodia and 3 other countries.