In terms of market share, SUP media is clearly lagging behind, losing to Unister in all segments.
SUP media has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Business & Industry and 18 other categories.
Unister is leading in Travel, Tourism, Search Engine, Car Buying and 2 other categories.
Unister is leading in most countries, including Germany, Ukraine, Austria, China and 7 other countries.
SUP media is leading in Russia, Japan and United States.