In terms of market share, SUP media is clearly lagging behind, losing to Webclicktracker in all segments.
SUP media has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Internet & Telecom and 18 other categories.
Webclicktracker is leading in Business & Industry, Industrial Goods & Services, Construction & Maintenance, Chemicals and 17 other categories.
Webclicktracker is leading in most countries, including United States, China, Canada, Netherlands and 15 other countries.
SUP media is leading in Russia, Germany and Latvia.