Market Share by Top Websites

1 YuMe is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Targetix is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 75 other categories.

2 Targetix is leading in Autos & Vehicles, Automotive Industry, Marketing & Advertising, Real Estate and 14 other categories.

Geography

1 YuMe is leading in most countries, including United States, Spain, Sweden, France and 35 other countries.

2 Targetix is leading in Russia, Ukraine, Armenia, Montenegro and 2 other countries.