Market Share by Top Websites

2 In terms of market share, Testnet is clearly lagging behind, losing to Unicast in all segments.

Websites Categories

1 Testnet has better usage coverage in more websites categories. Including Business & Industry, Beauty, Beauty & Fitness, Automotive Industry and 3 other categories.

2 Unicast is leading in People & Society, News & Media, Arts & Entertainment and Performing Arts.

Geography

1 Unicast is leading in most countries, including Brazil, United Kingdom and India.

2 Testnet is leading in Belgium.