In terms of market share, Testnet is clearly lagging behind, losing to Unicast in all segments.
Testnet has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Sports and 10 other categories.
Unicast is leading in People & Society, Arts & Entertainment, News & Media and Performing Arts.
Testnet is leading in most countries, including Belgium.
Unicast hasn't got a lead over Testnet in any country.