In terms of market share, Total Media is clearly lagging behind, losing to Travora Media in all segments.
Total Media has better usage coverage in more websites categories. Including People & Society, Business & Industry, Religion & Spirituality, Internet & Telecom and 23 other categories.
Travora Media is leading in Travel, Tourism, Recreation & Hobbies, Outdoors and 4 other categories.
Total Media is leading in most countries, including Israel, Brazil, Russia, United Kingdom and 9 other countries.
Travora Media is leading in United States, China, India, Australia and 5 other countries.